Facebook & Instagram will allow me to run many little tests in our first few months together.
I’ll be using Facebook / Instagram and its scarily detailed demographics searching to look for your target audience in a certain age range looking for the products or services you offer.
There are many ways I will approach your Facebook Advertising campaign, but unless I am targeting the right audience then it will be a disaster.
Planning and research to identify your most relevant audiences, tone of voice and preferred style of messaging
Tracking and reporting review to ensure I have all of the data required to provide a full breakdown of campaign performance
Creative designs to ensure your posts are tailored to your brand and will influence the desired action that you’re looking for
Messaging and tone of voice that is tailored to each audience and campaign type, to ensure I'm speaking to the people who matter in the best way possible
Ongoing optimisation and testing, ensuring the best performing posts and copy are reaching the right audiences. This includes using Google Analytics and Facebook analytics data for further audience insights
Reporting, which is entirely tailored to the data you find most valuable
Paid social remarketing is very flexible and allows you to promote product-led ads to basket abandoners, offer discount vouchers to loyal customers or even share how-to videos to help your customers get the most from your products and promote brand advocacy.
My pricing is simple and transparent. I will assess your campaigns and provide a quote for the number of hours I will need on a monthly basis to achieve your goals. Budgets for ad spend (clicks or impressions) are separate and are payable in addition to my fees.