FoundUB4A senior second opinion, without a full-time hire.
Fractional growth consultancy for UK businesses: performance audits, offer positioning and strategic oversight from a 15-year paid media consultant, without the cost of a full-time hire.
FoundUB4's Growth Consultancy is fractional strategic oversight for businesses that already have marketing activity running, in-house, agency, or freelance, but need an experienced second opinion on what's actually working, what isn't, and what to fix first.
More activity isn't the same as more strategy.
Plenty of businesses have an in-house marketer, a freelancer, or an agency already running campaigns, and still feel like nobody senior is actually looking at the whole picture: how the offer, the funnel, and the ad accounts all connect. That gap is usually where growth stalls.
Growth Consultancy exists to fill that gap without the cost or commitment of a full-time senior hire: a fractional partner who audits, advises, and stays accountable for the strategy.
The problems we're usually brought in to solve
Not a feature list. These are the specific things that tend to be going wrong before someone calls us.
“We have activity running everywhere but no one owning the whole picture”
A full performance audit connects the dots across your ad accounts, funnel, and offer positioning, so you can see how it all fits together.
“We get reports but no one tells us what to actually do next”
You get a prioritised action plan, what to fix first, not a 40-page report nobody reads.
“We're not sure our agency or freelancer is doing a good job”
An independent review of your existing team, freelancer or agency's output, with honest feedback either way.
“We want to scale spend but aren't confident the strategy will hold up”
We pressure-test the plan before the budget goes up, so scaling doesn't just scale the same problems.
“We can't justify a full-time senior marketing hire yet”
Regular strategic check-ins give you senior oversight on a fractional basis, at a fraction of the cost.
Is this the right fit for your business?
Nobody wins if we take you on and it isn't a fit. Here's who we usually get the best results for.
- Businesses with an in-house marketer or team who'd benefit from senior oversight
- Founders who want a strategic sounding board without hiring a full-time CMO
- Businesses currently working with an agency who want an independent second opinion
- Teams preparing to scale ad spend significantly and wanting the strategy pressure-tested first
How a Growth Consultancy engagement runs
Audit
A full review of current ad accounts, funnel, offer and reporting: what's working, what isn't, and why.
Prioritised plan
A short, ranked list of what to fix first, based on where the biggest gains are, not a lengthy report.
Working sessions
Regular check-ins to review progress, unblock decisions, and adjust the plan as data comes in.
Oversight
Where useful, direct input into your existing team or agency's execution, not just advice from the sidelines.
Review cycle
Strategy is revisited on a set cadence so the plan evolves with what the data shows.
What it costs to do this properly
Growth Consultancy is typically structured as a monthly retainer, scoped to the size of your marketing operation and how much oversight is needed. It's usually a fraction of the cost of a full-time senior marketing hire.
No guessing on the call
We'll give you a straight answer about whether your budget is enough to test properly, even if that means telling you to wait, or start somewhere else first.
Book a free discovery callWhat clients say on Trustpilot
Real reviews from real clients, pulled straight from Trustpilot.
Been with Barrie for a month now and already he has filled my diary, can't believe how quick it happened. No pressure from him to buy the service either. Thanks for what you have done so far and looking forward to many years.
Barrie has been managing our social ads for years! Wouldn't go anywhere else as he smashes it month on month!
The service I received was first class. Barrie took the time to go through everything for me in language that I understood. He diagnosed the problem and fixed it within an hour. I could not recommend Barrie and FoundUB4 highly enough.
Contacted FoundUB4 after experiencing numerous issues with my business social media accounts. The level of service was fantastic, from the ongoing support and quick communication throughout to a resolution of the problem. Highly recommend!
Very professional, knows what he is doing. He was always happy to explain the process and help along the way to turn the campaign into a success.
Barrie was extremely helpful guiding us through the process, explaining each step clearly and supporting us at every stage, often going the extra mile to find solutions. If you're looking for Facebook help, look no further.
Barrie is highly personable, really helpful and very knowledgeable in his field. He listens to the brand challenges, proposes solutions and then fulfils the activity. If there's a problem he addresses it straight away.
We have been working with Barrie for over a year now, and I can honestly say it's been the best business decision I've made.
Been with Barrie for a month now and already he has filled my diary, can't believe how quick it happened. No pressure from him to buy the service either. Thanks for what you have done so far and looking forward to many years.
Barrie has been managing our social ads for years! Wouldn't go anywhere else as he smashes it month on month!
The service I received was first class. Barrie took the time to go through everything for me in language that I understood. He diagnosed the problem and fixed it within an hour. I could not recommend Barrie and FoundUB4 highly enough.
Contacted FoundUB4 after experiencing numerous issues with my business social media accounts. The level of service was fantastic, from the ongoing support and quick communication throughout to a resolution of the problem. Highly recommend!
Very professional, knows what he is doing. He was always happy to explain the process and help along the way to turn the campaign into a success.
Barrie was extremely helpful guiding us through the process, explaining each step clearly and supporting us at every stage, often going the extra mile to find solutions. If you're looking for Facebook help, look no further.
Barrie is highly personable, really helpful and very knowledgeable in his field. He listens to the brand challenges, proposes solutions and then fulfils the activity. If there's a problem he addresses it straight away.
We have been working with Barrie for over a year now, and I can honestly say it's been the best business decision I've made.
Growth Consultancy questions, answered
Will you take over running our ads directly, or just advise?
That depends on scope. Some clients want our founder directly overseeing their existing team's output, others want our team hands-on in the ad accounts too. We agree this on the discovery call based on what's actually needed.
We already have an agency. Won't this create a conflict?
Growth Consultancy is designed to work alongside existing suppliers, not replace them outright. An independent second opinion often helps clients get more out of an existing agency relationship, or make an informed decision to move on.
How is this different from just booking one-off strategy calls?
Consultancy is an ongoing relationship with accountability: regular check-ins, a live action plan, and continuity, rather than a single call with no follow-through.
Ready to talk growth consultancy?
30 minutes, no slide deck, no obligation. Just an honest look at whether this is the right move for your business.
Book your free discovery call